Yahoo! Search Submit Pro FAQ's

1. Where will my ads appear?

Your ads will appear in Yahoo!'s organic search results. They will look no different than other search results. The placement differs from programs like Yahoo!'s Sponsored Search or Google's AdWords, both of which place ads on the top or right hand side of the search results pages.

2. Can I bid on specific keywords?

The Search Submit Pro program is not a bidded platform. Because of that, picking and choosing keywords is not part of this particular search marketing program. Instead of bidding on specific keywords, we use our proprietary technology to build a comprehensive and relevant data feed for each domain that we work with. The result allows you to rank on a wider variety of relevant keywords at below-market prices.

3. How can we increase traffic to our campaign?

The best way to increase traffic to your campaign is to allow us to index your website's deep linked content, including category and product level pages. If we are able to incorporate this kind of deep linked content into your campaign, your site will be able to receive more traffic. More content equals more traffic.

4. Can we continue getting free traffic from Yahoo! organic if we enter the program?

A URL entered into the program will no longer receive free traffic via Yahoo! organic search results. That said, the Search Submit Pro program will allow your site to consistently achieve higher rankings on a much wider variety of keywords than is possible through the normal, free search results.

5. Will we have to pay if somebody searches for our domain, or trademarked name?

Yes. For every URL placed into the program, the client must pay for all clicks received on that URL. Generally speaking, the extended reach client sites experience in the program justifies the cost of paying for the branded queries. Additionally, Search Submit Pro advertisers have the benefit of handcrafted titles and descriptions and the placement of up to eight quick links on homepage and category page listings.

6. How will the program impact our SEO efforts?

Search Submit Pro is the most efficient way to optimize your website for Yahoo!'s search engine, and consequently, will provide a boost to your existing internal SEO efforts in Yahoo! That said, Search Submit Pro does not take the place of SEO. Instead, it works in tandem with your existing SEO efforts. Good, legal, quality SEO work is always going to be important to your website.

7. How do we get ranked #1 on a specific set of queries?

There are many proprietary elements in Yahoo!'s algorithm that impact your site's ranking, and it's constantly changing. Because of that, a number one position can never be guaranteed. Our goal is not only just to get you listed as high up in the rankings as possible on every query relevant to your content, but also to make sure the traffic you get converts into customers.

8. Can we create splash/landing pages for you to promote?

Unfortunately, unlike the Google AdWords and Yahoo! Sponsored Search programs, Search Submit Pro does not allow the promotion of splash pages. The reason? When it comes to organic search results, Yahoo! is focused on creating the best possible user experience, and taking the searcher directly to the real pages on a destination site is a key part to that.

9. Where can I see my click stats?

Relevant Searches will supply you with a login access that will allow you to see your click stats. Once logged in, you will be able to turn your listings on and off, and view the daily amount of clicks by date or by URL. Relevant Searches has also developed its own tracking pixel, which you can place on your website's confirmation page to track sales if you do not have the ability to that on your own.

10. What other costs are involved?

There are no additional costs to the flat rate, cost per click, that Yahoo! requires. Please contact us to determine the CPC rate for your site.

11. How can I get started?

It's easy. First, register your company information on the contact page.

Once we receive your registration information, we'll review your site to determine which category it falls under in Yahoo!'s program. This preliminary step allows us to determine pricing, as CPC rates for Search Submit Pro are assigned by category. Next, one of our account managers will contact you using the information provided during the registration stage. The account manager will then work with you to complete the sign-up process and finalize your campaign.

12. When will I start to get traffic?

Barring unforeseen issues or unusual circumstances, we are typically able to build and launch new campaigns within 7 to 10 days of receiving a client's completed registration and sign-up information.